Amazon Prime Members Top 85 Million in US

A whole lot of shoppers volition have the opportunity to participate in Amazon Prime number Day this year.

According to new data from securities research business firm Consumer Intelligence Research Partners (CIRP), Amazon Prime membership has increased 35 percent in one year, from 63 million United states members at the cease of June 2022 to 85 million today.

Afterward a 30-day gratis trial, Prime costs $10.99 a calendar month or $99 a yr, and offers benefits such as free two-day shipping and admission to Amazon Video, Prime number Music, Prime Reading, and Prime Photos.

Prime number members spend more coin on Amazon than non-members—an average of $1,300 per twelvemonth versus $700 per year, CIRP institute in its analysis of Amazon buyer shopping patterns. They also shop more frequently; 25 times per twelvemonth for Prime members versus 14 times per year for non-members.

"Amazon Prime number membership encourages much more frequent shopping, likely considering the complimentary shipping benefit knocks downwards a key barrier to ownership online frequently and makes Amazon their offset terminate for online purchases," CIRP Partner and co-founder Mike Levin said in a statement. "Otherwise, Amazon Prime members buy the aforementioned number of items per visit, and spend roughly the same amount per visit as non-Prime number members."

CIRP estimated that 63 percent of US-based Amazon customers are currently Prime number members. Membership steadily increased over the past two years, equally you can see in the nautical chart below.

"Amazon Prime membership basically doubled in the The states in the past two years," CIRP Partner and Co-Founder Josh Lowitz said in a argument.

Those with a Prime subscription tin can, of course, participate in Prime Day, a sort of Black Friday in July, exclusively for members. Prime Day 2022 is just a few short days abroad; it takes place on Tuesday, July 11, though Prime number members with an Amazon Alexa-enabled device tin can nab some early deals when shopping with their voice.

Nigh Angela Moscaritolo

Angela Moscaritolo

Angela Moscaritolo is PCMag'southward skillful on fettle and smart abode products. Pedagogy yoga for nearly 10 years has helped her in evaluating a range of connected health products including fitness trackers, centre rate monitors, rowers, smart scales, stationary bikes, strength training machines, treadmills, and more than. Angela also tests smart home devices from her ranch in Florida, including air purifiers, kitchen appliances, and robot vacuums, just to proper name a few.